The holidays are, of course, prime shopping season. Personally, I’m a typical guy–shopping really isn’t my thing. If I need an item, I’ll head to the store or mall or wherever, I’ll buy it, and then I’ll head home. The idea of “browsing” from store-to-store on the off chance that I’ll find something I like, or of visiting multiple places to check out various purchase options sounds more like torture than fun. When Joy wants me to go out shopping with her for some reason, I generally humor her, but it’s not something I look forward to.

There is one kind of shopping trip, however, that I have discovered I enjoy very much, and I highly recommend it for any husband out there! Despite your instincts, trust me when I tell you that you will enjoy it as well, and I suggest that you book a trip to the mall right away. Believe it or not, I’m recommending that you go right into the den of the lion and shop for clothing with your wife…and not clothing for you, but clothing for her. Normally that would be the worst kind of madness, but in this case, it’s not dresses or pants that you’ll be shopping for. This time you’ll be shopping for underwear.

I have a bit of an advantage because our arrangement gives me the right to select Joy’s undergarments. We actually went through her pantie drawer awhile back and reviewed each pair, and I tossed all the ones that didn’t meet my approval. However, underwear shopping with Joy would be fun even without this feature, and I think it will be with your wife as well provided that she is open to allowing you to provide feedback on her potential purchases.

Specifically, you need to shop for bras with your wife. Oh, you may as well pick up some panties as well–that’s fun in its own way–but the thing is, women aren’t supposed to try on panties before they buy them. It is absolutely expected, on the other hand, that a woman try on a bra before purchasing it. Not doing so would be stupid, as bras need to fit intimately, and each woman has her own unique form.

And here’s where the fun comes in. Provided that a certain amount of discretion is used, Joy and I have found that most department stores will permit me to go into the dressing room with her to assist and provide feedback as she tries the bras on.

Now you can see why both Joy and I like this kind of shopping, and why I expect you would as well. Imagine having your wife in a semi-public place stripping off her top and trying on various and sundry brassiers, each of which you have selected because you thought she would look sexy in it. You viewing satisfaction is guaranteed! A certain amount of touching and caressing is bound to happen, and if the odd nipple finds its way into a mouth once in awhile, well, what’s the harm? Frankly, there is ample opportunity for more action than that, but do me a favor–remember the need for discretion or the stores will institute some kind of females-only policy and you’ll ruin the fun for the rest of us.

It’s good for the stores to permit this sort of thing as well. Joy and I walked out that day with at least four bras and a dozen pairs of panties, far more than Joy would have purchased on her own. The store was happy because it made a sale, I was happy because I was all hot and bothered and could hardly wait to see Joy in her new underclothes when we got home, and Joy was happy because she was all hot and bothered and anxious to wear her pretty new unmentionables, both for me in a fashion show when we got home, and later, out to work or to the grocery. It makes Joy feel pretty to have something sexy on under her everyday clothing, and we picked up some exquisite additions she could to add to her top drawer.

Underwear shopping is now something we do together every six months or so, and we both look forward to it. Oh, sometimes we wind up frustrated if we get some overzealous clerk at the store who feels that it’s not permissible to allow a man into his wife’s dressing room, but that’s easily solved–we just go to another store. My advice is to focus on the larger stores–Macy’s, for instance, or Neiman Marcus–and it’s best to go when it is not overly crowded. Boutiques tend to be more difficult, as the dressing rooms are smaller and the clerks feel they have less discretion about allowing a man to enter the fitting rooms.

So next time your wife asks you if you want to go shopping, don’t make up some excuse. Instead, tell her, “Sure! But I get to pick what we shop for!” And then, spend a nice afternoon together at the mall. Trust me–you’ll have fun!

Enjoy yourself,

Jake

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